Geneva, Switzerland

Geneva, Switzerland
Geneva, Switzerland

Thursday, 19 September 2013

Communication of Extreme Weather

CBC News: Toronto floods leave power system 'hanging by a thread'

Good (2007) suggests that “extreme weather—hurricanes, storms, flooding, forest fires—is the way in which climate change is obtrusive, or manifest in people’s lives. The avoidance of linking these weather extremes with climate change is perhaps the most powerful way that the mass media do not, according to the media propaganda model, “merely protect the corporate system. [They also rob]the public of a chance to understand the real world” (p. 246). In the CBC news report of the extreme weather event that occurred in July 2013 did not make any explicit connections to climate change.  The news report focussed on the public transportation and hydro disturbances that Torontonians would experience.  Mayer Rob Ford was quoted in the report saying “Toronto has persevered; we have weathered the storm”.  The Mayor asked citizens of Toronto to reduce electricity use over the next 24 hours to relieve strain on the hydro system. The reports focus was on maintaining the status quo and restoring order within the city.

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